Trade Mark & Brand Protection

Whatever stage or size of your business, our Business Law teams are here to help you see the way ahead.

Strategic Brand Protection Advice

We can advise you on brand strategy and protection to help your trade mark grow with your business.

All intellectual property (IP) rights are territorial, including trade marks (referred to as ‘trademarks’ for businesses in Europe and the USA). Your business needs to make sure your trade mark has the right protection in place for where you do business and a strategy allowing your trade mark portfolio to develop in line with your business growth plans.

It is important you get advice specifically for your individual business requirements and plans. In addition, different territories may need different methods of trade mark protection, whether national applications or one of the international structures, for example the Madrid Protocol, the smaller Benelux system or the more familiar EUTM.

Our experts have wide-reaching experience in the creation and development of international trade mark strategies. We can help you create a cost-effective and pragmatic brand strategy, allowing your trade mark portfolio to grow with your business. We can offer bespoke advice for your business on key territories, scope of trade mark protection and the best method by which protection may be sought.

Once the strategy has been developed, our team can help with its implementation, whether that comprises new trade mark applications, commercial arrangements with third parties or an enhanced commitment to monitoring and taking action against infringing third party companies.

Our Capabilities

Intellectual Property and IT

Protecting Your Intellectual Property. With options like trade marks, patents and licensing, we can help you look after your IP assets.

Services For Other Solicitors

A partner-led service – experienced people who understand the sectors your clients are operating in and the specialisms you deliver in England & Wales

Business Disputes and Commercial Litigation

When a dispute of any nature arises, whether it is over purchases, property, claims, employment or contracts, early intervention can often help avoid lengthy proceedings.